Content Marketing For Traffic And Income
How to Use the Power of Content Marketing to Get FREE TRAFFIC & 1000s of Backlinks to Your Sites
Why Content Marketing Matters
If you’re at all interested in digital marketing and in making a name for your brand online, then it is crucial that you understand how to properly make use of content marketing.
Content marketing is currently one of the biggest trends in digital marketing as a whole and is an area that many website owners and brands are investing in heavily right now thanks to the impressive returns that they are seeing.
While there is no such thing as a ‘magic bullet’ when it comes to getting your brand known and encouraging sales, content marketing is perhaps the closest thing to such a notion. It can help you to drastically increase your visibility as well as your authority and trust. But content marketing is a complex and broad term that encompasses a number of different strategies and activities.
How to be successful
In order for it to be successful, you need to have a good understanding of what it is, how it works and how you can best adapt it to work for your particular brand. What’s more, is that you need to know where content marketing is heading in the near future. Also how you can ensure that the work you put in now keeps on paying dividends long into the future.
What you will learn in this book is:
How content marketing works, why it is crucial for your business and how to harness it in a way that completely transforms your success. You’ll receive a completely content marketing blueprint that you can adapt to your own brand and that you can use to build immense authority and a huge list of readers. Once you can fully utilize this key aspect of your marketing, you’ll find that it helps you to create something that is much bigger than a simple brand. You become a movement. And that’s how you achieve the maximum measure of success.
What is Content Marketing?
There’s a chance you know the term already but I ask that you bear with me in case there are aspects of the definition that you have missed out. At its most basic, content marketing is the process of using content in order to market a website.
This means that you could consider SEO to be a form of content marketing – in as much as you are creating content that Google will be able to index. This way, your content is making your site easier to find and thus it is a form of marketing.
Content marketing can also be seen as a crucial aspect of social media marketing. Most social media marketing strategies involve sharing posts and links on Facebook, Twitter and Instagram and very often these will include content that is on the brand’s own website.
A Good example of this is:
The highly popular Facebook Page IFL Science. This page mainly posts science news by sharing blog posts from its own site. This ensures that liking the page provides readers with a constant stream of interesting information and it helps to gain more likes as a result.
But the objective of content marketing goes beyond simply getting people to your website. All these uses for content demonstrate one key fact: the internet runs on content. The reason that people search for topics on Google is because they are looking for either information or entertaining. Both those things are examples of content.
So you need good content!
By filling your site with great posts, you are giving people a reason to like your Facebook page. What’s more, is that you are giving Google a reason to add you to its search results. Google wants to pair its visitors with the top sites and resources on the web. In doing so, that is how it is able to provide value and that is what will keep people coming back.
But if your site is filled with great content, then you are also giving people a good reason to come to your site directly. In other words, content marketing that is good enough will eventually cut out the middle man.
Content leads to Fans
Content marketing that is good enough will encourage visitors to bookmark your site and to visit it regularly as part of their routine in order to see what new posts you’ve uploaded and what more they can learn. In other words, you are filling your site with value. Once someone is visiting your site directly and without being encouraged to do so by an advert or by Google, then they have evolved beyond being a simple visitor. Now they are a fan. They are actively choosing to engage with your brand, so they must really like the type of content you provide, your style of writing or the topic that you cover. This takes your site to a whole different level.
Email Marketing is important today but also you need to contact people in other ways
In todays technological society people are always using text, SMS and mobile phone to communicate. Emails is still used but these other methods are growing in importance. There is a system now that will cover email and all these other communication methods
Sendiio solves a major issue because affiliate marketing relies a lot on the power of communication with potential customers. Everyone has heard about the money being in the list. Yes, that old saying again. However if you have a responsive email list you can easily earn future sales. People will trust you and buy from you, if you provide them with value and do not just try and sell in every email.
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